About Sporting Dog Mafia Outfitters

At Sporting Dog Mafia Outfitters, we believe hunting is more than a sport — it’s a tradition, a way of life, and a bond between hunters and their dogs that can’t be broken. Our brand was built to celebrate that connection, the brotherhood of the outdoors, and the loyalty that defines every good hunting dog.

Our Story

We are a husband-and-wife team who grew up surrounded by hunting culture, retrievers, and the great outdoors. We founded Sporting Dog Mafia Outfitters with one goal in mind: to create a brand that hunters and dog lovers can wear with pride.

We started this journey with no big investors, no fancy backers — just passion, grit, and a vision to build something authentic. Before launching, we dedicated our time and even our dogs to support causes close to our hearts, including Hunting for the Cure, where we donated hats and our efforts to help kids battling illness experience the joy of hunting traditions.

Our Mission

Our mission is simple: to represent the heart of the hunting community with gear that gives back.

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  authentic, dog-centered apparel — hats, hoodies, and gear that stand for tradition, loyalty, and pride.
  
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  local businesses and craftsmen through our partnerships in printing, embroidery, and design.
  
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  giving back, continuing to donate time, resources, and apparel to youth and charity hunting events.
  

Sporting Dog Mafia Outfitters is more than a clothing line. It’s a movement — a community of hunters, families, and dog lovers who live by tradition, loyalty, and brotherhood.

Why “Sporting Dog Mafia”?

The name stands for strength, loyalty, and unity — just like the bond between a hunter and his dog. We aren’t just another apparel brand; we’re a family-driven movement that celebrates our heritage, supports our community, and builds something for the next generation.

👊 Join the Mafia

When you wear Sporting Dog Mafia gear, you’re not just buying clothing. You’re representing a lifestyle, a tradition, and a community that gives back.

Welcome to the family.

Welcome to the Mafia. 🐾

— Gary D. Rushton & Lindy M. Rushton

Co-Founders, Sporting Dog Mafia Outfitters